Embed surveys in your emails

Maximize engagement and response rates by embedding an Iterate survey into your own email campaigns, sent using your own email tools.

It's as easy as copy & paste. Our simple HTML code is designed to match your branding, and responsively built to work on desktop and mobile.

Find out how people feel, what they like, or what's stopping them from using your product more.

Designed for maximum engagement

Embedding the first question directly into the email itself maximizes response rate and engagement.

Looks like you, sounds like you

Ask your users engaging questions during regular touch points within your existing email campaigns or series.

Enrich your customer data

Enrich your customer data by updating user attributes in your tools of choice with our native integrations.

Iterate is trusted by 10,000+ teams including

Just 4 simple steps to great insights

It couldn’t be any easier or quicker to get your first Iterate survey campaign up and running, follow along.

Step #1: Ask questions

Build your survey

Craft your surveys using our extensive list of question types, advanced options, and powerful branching logic. Including NPS & CSAT, email & lead capture, emojis & star rating, as well as multi-select, ranking and matrix question types.

Step #2: Make it your own

Customize your survey

Our surveys offer a number of customization options. Add your logo, set your brand color, and update the copy within the survey to sound like your tone of voice.

Step #3: Ready to send

Embed your survey into your existing email template

Collect feedback using your existing tools and campaigns by integrating our 1-click surveys into your own email templates. We generate the code you’ll need, and use the correct tags allowing you to associate the user’s email with their responses.

Step #4: Get insights

View your responses

Once sent your survey responses will show up in real-time in the dashboard, or you can be notified via Email or Slack.

Integrate with all of your favorite tools

Stick with the tools that you already know and love. You can integrate the responses you receive via Iterate with hundreds of other services.

Microsoft ExcelSalesforceSlackIterableHubspot
AirtableGmailKlaviyoAsanaZapierBraze

Teams that stopped guessing.

Product, research, and lifecycle teams use Iterate to get answers straight from the people who use what they build.

Adam Waxman, Director of Product Design at SeatGeek

“Iterate makes it super easy to ask for feedback in a way that is consistent with our brand’s look and feel. And the customizable colors and fonts are just the beginning. This type of attention to detail is apparent throughout the entire product, making it a pleasure to use both for us and our users.”

–Adam Waxman, Director of Product Design at SeatGeek
Julia Stein, Director of UX Research at Match Group

“Iterate’s Braze integration was a game changer for us. It allowed us to seamlessly deploy surveys in-app, gather contextual insights, and significantly reduce the workload on our development team. The ability to embed feedback points throughout the app during beta testing was invaluable.”

–Julia Stein, Director of UX Research at Match Group

Create a free trial account today

Start your free 14-day trial now, no credit card required.

Two week free trial

Priced by audience size, responses unlimited

Every channel included: link, email, web, and native in-app.

Any audience size, from a few hundred people to millions of surveys a month.

Every core feature included, in any language, with every integration. Add Research Assistant when you want AI analysis on top.

Learn more about our pricing

Got any questions?

We’re happy to help walk through any open questions you may have, just let us know.

Looking for help?

Visit the help center to learn best practices, getting started guides, FAQs, & more.